I’m Ishaan, the founder of Foodo, with over 20 years of experience as a photographer and 10 years in digital marketing. Combining my passion for food and creativity, I help hospitality businesses in Melbourne and Sydney create visually stunning, results-driven content.
At Foodo, I don’t offer a one-size-fits-all approach. I understand that every hospitality business has its own personality, and I tailor my photography to suit your brand. Are you a hip café in Melbourne that needs vibrant, trendy photos to match your eclectic vibe? Or perhaps you’re a fine dining restaurant in Sydney that requires elegant, refined photography to showcase your culinary art. I adapt my style to ensure your food photography reflects your brand’s identity, whether it’s casual and fun or sophisticated and polished.
What sets Foodo apart is that I don’t operate like a typical hospitality marketing agency. Foodo is a custom solution, tailor-made to your unique business needs. I offer a highly personalised service where you’ll deal directly with me, from the initial concept through to the final edited images. You’ll get honest feedback about what will work best for your business, and if I believe I’m not the right fit for your needs, I’ll tell you upfront. My goal is to provide not just stunning photos but real value that translates into business growth.
And I do it all myself—no outsourcing, no middlemen, no agencies. I plan the shoot, show up on the day, and handle all the post-production editing. When you choose Foodo, you’re choosing a hands-on approach that guarantees consistency and quality. Think of me as your extended team, without the full-time salary.
I begin by understanding your business, brand, and specific photography needs, including how visuals can enhance your social media presence. Whether you’re aiming for a rustic vibe or sleek, high-end imagery, I ensure your vision is fully captured.
After gathering all the necessary information, I create a detailed plan for the shoot, developing a concept that aligns with your brand identity. I also assess the location to ensure the perfect setting for your photos.
This is where the magic happens! I arrive on-site with my photography gear, ready to capture the vibrant colours and intricate details of your dishes, ensuring each shot evokes the texture and flavour of the food.
Once the shoot is complete, I begin editing the raw images to enhance colours, adjust lighting, and refine details. Each image is polished to highlight the freshness and presentation of your dishes.
The final high-resolution images are delivered in your preferred format. I ensure the photos meet your expectations and provide the flexibility for any necessary revisions.
I offer insights on how to utilise the photos effectively across your marketing channels, ensuring they drive engagement and bookings—whether for your website, Google Ads, or social media.
Cost Per Booking reduced by 42%
Online Reservation up by 413%
Social Engagement up by 40%
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Online Reservation up by 243%
Social Media Engagmenet up by 287%
Cost Per Booking reduced by 64%
Online Reservation up by 356%
Social Engamgne Rate up by 264%
Cost per Booking reduced by 8%
Online Reservation up by 63%
Social Media Engagmenet up by 519%
When you work with Foodo, you work directly with me, Ishaan. No outsourcing, no middlemen, no fancy office, no seperate account managers—which means you’re not paying for any overheads at all. What you pay for is quality work and results-driven services, all handled by me personally, providing you with excellent value for your investment.
I believe in being upfront with clients. No hidden fees, no confusing jargon—just clear communication every step of the way. I’ll always let you know if a particular strategy isn’t working or if something needs to be adjusted to meet your goals. If I don’t think I can help, I’ll let you know upfront.